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Edinburgh Airport team heading to the bright lights of Las Vegas in search of new routes

Edinburgh Airport is still on a high from its record-breaking summer but it's now hoping to strike it lucky in Las Vegas as representatives from the airport head across the pond to attend the annual World Routes conference.

A group from the airport's Commercial team, along with Chief Executive, Gordon Dewar, and Chairman, Sir John Elvidge, will fly out to Las Vegas on Friday (04 October) for the event, which is attended by over 3000 aviation professionals from almost 100 countries. It gives Edinburgh Airport the opportunity to meet with airlines to maintain existing relationships and potentially develop new and exciting routes to Edinburgh.

John Watson, Edinburgh Airport's Chief Commercial Officer, will be attending the conference and said: "We have a long list of airlines to meet with while at the World Routes conference, from those who currently serve Edinburgh Airport, to those who will. We're passionate about showcasing Edinburgh and Scotland on a global basis.

"The conference is the culmination of months of preparation. It's when we get to sit with these leading airlines and really demonstrate the commercial opportunity for them. We believe that Edinburgh Airport is where Scotland meets the world. Except next week, we'll do it in Las Vegas."

The World Routes conference requires weeks of preparation with the Commercial team producing its largest number of individual airline presentations for the Las Vegas event. These presentations include detailed information on the Edinburgh market, including passenger demographics and statistics on those travelling from Edinburgh who transfer elsewhere before reaching their destination.

Above all, each presentation focuses on selling Scotland, the city of Edinburgh and its airport.

Increasing the route network from Edinburgh is one of the airport's top priorities and the World Routes conference is a highlight of the aviation calendar. It's an exciting time for Scotland's busiest airport having just announced a fantastic new service to Chicago with United from May 2014.

Edinburgh Airport is committed to providing its passengers with the best experience possible and is looking to enhance its facilities with future development. In September the airport announced the first stage of a new £150m five-year investment programme with a £25m extension to the existing terminal building. The new extension, which starts this month, will house a state-of-the-art security hall and shops. It is due to be operational by December 2014.