Spanair to create sand-Castle Street
Spanish airline offers a taste of Barcelona in the heart of Edinburgh
Edinburgh’s Castle Street will become a live, interactive art gallery from 17th -22nd May when an artist creates a massive sand sculpture to celebrate the launch of Spanair’s new direct flights from Edinburgh to Barcelona.
Scottish artist Kate Robinson will begin building the sculpture on Monday 17th May at 10am and the finished creation will celebrate the cultural links between Barcelona and Edinburgh by representing famous landmarks from both cities.
The twist is that the sculpture will also be hiding 100 Spanair flight tickets to Barcelona. All week Scots are invited to register on www.youshouldbeinbarcelonarightnow.com to have the chance of getting their hands on one of the tickets. Once registered, the first 100 people to arrive at Castle Street for the sculpture’s unveiling on Saturday 22nd May at 10am will each be given 1 minute to dig through it to find their golden ticket to sunshine and tapas.
The promotion and the new route is a welcome boost for Edinburgh’s tourism industry. The first flights will leave Edinburgh for Barcelona on May 21st and will then operate five times a week on Mondays, Wednesdays, Fridays, Saturdays and Sundays. By the end of the year it is expected that 30,000 passengers will have flown between the two cities.
Says Nuria Tarré Spanair Sales Director: “Edinburgh and Barcelona are two of the must-visit destinations in Europe. Spanair hopes that the wonderful sculpture we are creating in Castle Street will represent the strong bonds that exist between Scotland and Catalunya with regards to culture, language and education. We hope Edinburgh residents will enjoy the sculpture and trying to find the tickets within. See you in Barcelona.”
Says Kenneth Wardropp from Destination Edinburgh Marketing Alliance: “These new direct flight routes between Edinburgh and Barcelona will provide fantastic tangible benefits to the business community, leisure travelers and the economy in both destinations. We look forward to welcoming the Catalan visitors.”
To have the chance to win a ticket on this new route, visitwww.youshouldbeinbarcelonarightnow.com
For further media information, to arrange interviews or photographs of the sculpture’s build, contact Wire Media:
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Spanair is the first Spanish network airline and full flight services departing from Barcelona and the second airline regarding to passengers volume in El Prat Airport. Spanair currently operates more than 200 daily flights, in 20 national destinations and other 20 international destinations in Europe, Africa and Middle East.
Since 2003, Spanair is a member of Star Alliance, the biggest and most successful airline alliance worldwide, with 27 members. This collaboration helps connecting Spanair’s flights with more than 1.000 cities worldwide and the opening new routes in shared code with some of the airlines in this alliance.
Spanair’s Mission is to connect Barcelona with the world and the world with Barcelona and make Barcelona’s airport an intercontinental flights hub by 2012.
Spanair already operates flights between Madrid and Edinburgh and by the end of the year, 11,000 people will have flown on this service.